On-demand reports covering financial brand strategy, customer experience, digital innovations, products, and services from banks, FinTechs, and InsurTechs around the world
Our global perspective, data, and expertise allows us to provide clients with primary research that helps inform value proposition development for products, services and branding.
With our experience, and our data, clients use Otaara as an extremely cost effective, flexible and speedy resource for research, delivering insights, analysis, ideation, and benchmarking across personal banking, business banking, private banking & wealth management, corporate branding, and insurance.
Examples of recently delivered client reports include:
With our experience, and our data, clients use Otaara as an extremely cost effective, flexible and speedy resource for research, delivering insights, analysis, ideation, and benchmarking across personal banking, business banking, private banking & wealth management, corporate branding, and insurance.
Examples of recently delivered client reports include:
- Brand Positioning Audit of Retail Banks - Global
- Diversity Marketing, Global Scan: Examples and Observations of Bank Initiatives - Global
- Digital Tools for Improving Customer Financial Wellbeing - Global
- Best Practices of Marketing Advocacy among Financial Institutions - Global
- Personal Lending: Trends, Messaging & Moments of Truth - Global
- Baby Boomers: Financial Products & Service Innovations - Global
- Acquisition Campaigns for Mass Affluent Credit Cards - South East Asia
- Bank Loyalty and Reward Programs Best Practices - Global
- Summary of Financial Institutions Policy Positions and Trends Relating to Climate Change - Global
- Scan of Credit Card Acquisition Strategies and Campaigns from 2019 to 2022 - Europe
- Review of UK Home & Auto Insurance: Claims Messaging & Experiences - UK