Otaara is an Innovation & Brand Intelligence consultancy for Financial Services brands
|
For: Banks, credit providers and insurers competing in a rapidly evolving marketplace, Otaara is a specialist resource that provides best-in-class reporting on innovations, products, services and campaigns brought to market each month by financial brands from around the world. This knowledge helps our clients with ideation, benchmarking and accelerated learning. |
|
|
|
Clients: We're proud to work with some of the most admired financial brands in the world. Due to the competitive nature of some of our client work we don't publish a full client list on our website. We are happy to provide further information and references on request. |
Our primary client offerings are custom Bank Marketing & Innovation Reports and on-demand Global Financial Innovation, Products, Customer Experience & Services Research
|
|
Bank Innovation & Marketing Reporting: We produce tailored reporting on financial innovation, products, services, trends, customer experience, advertising, branding and marketing initiatives.
Our reports provide clients with critical perspective and insights on the fast-moving, global and ever more competitive financial marketplace. The constant product, service, marketing developments and innovations taking place around the world in financial services mean that bank executives, marketers and strategists need a resource that keeps them up-to-date with 100% relevant, engaging and analytical reporting. The challenge for financial brands is with the huge amount of noise and variety of information available from an abundance of sources it is difficult for internal teams and non-specialised agencies to source, filter, and edit appropriate information in a time-efficient and cost-effective manner. We solve this challenge. Read More... |
|
Global Financial Innovation, Products, Customer Experience & Services Research: Our global perspective and expertise allows us to provide clients with primary research reports that help accelerate learning for teams working on value proposition development for products, services and branding.
Because of our global experience and data, clients use Otaara as an extremely cost-effective and speedy resource for receiving insights, analysis, ideation and benchmarking covering financial brand marketing, advertising, innovations, products and services for insurance, business banking, wealth management and personal banking. Read More... |
|
|
BankBulb Online Database: BankBulb is an exciting new digital tool. A global database containing meaningful work and initiatives launched by banks and FinTech start-ups since 2011. BankBulb helps clients make better products, services and services with thousands of examples of winning solutions, strategies and tactics. BankBulb is a resource that helps drive growth.
Read More... |